Kim Kardashian is putting her famously big behind to good use by using it to help promote Bongo Jeans in their Spring 2008 print and online advertising campaign. This is a pretty smart move by Bongo as not only does it guarantee them lots of column inches but the photo shoots for the ad campaign also be featured in an episode of Kim’s reality show Keeping Up With the Kardashians which appears on E!.

Brazilian super model, Gisele Bundchen graces the GQ Magazine France for the month of July 2009. She is photographed by Mario Testino. Same photo shoot is previously used for Vanity Fair Magazine May 2009.